News & Events
2024
Clear Channel Belgium Strengthens its DOOH Programmatic Offering by Integrating with Place Exchange
October 23 | Place Exchange & Clear Channel Outdoor
Place Exchange and Best Buy Canada Partner to Unlock Premium In-Store Retail Media Opportunities
October 22 | Place Exchange & Best Buy Canada
Place Exchange Expands PerView Out of Home Measurement Solution to Canada
October 14 | Place Exchange
Vertical Impression Elevates DOOH Measurement Quality with PerView Partnership
October 2 | Vertical Impression
Why Dynamic Creative is the Future of DOOH: A Place Exchange Perspective
September 30 | Place Exchange
Veridooh Partners with Place Exchange to Support Independent Verification for Programmatic DOOH
September 3 | Place Exchange & Veridooh
Clear Channel Netherlands and Place Exchange Join Forces for Innovative DOOH Solutions
August 22 | Place Exchange & Clear Channel Outdoor
In-Store Experiential Retail Media from Freeosk Now Available on Leading DSPs via Place Exchange
August 8 | Place Exchange & Freeosk
Quebecor Out-of-Home Establishes a Partnership with Place Exchange, Growing its Programmatic Presence
June 18 | Place Exchange & Quebecor
DOmedia launches Demand-Side Platform, promising fully transparent, accountable trading on programmatic OOH
June 12 | DoMedia
Displayce Strengthens Partnership With Place Exchange And Integrates Daooh Network And Exterior Plus In Spain
June 5 | Displayce
Unifying In-Store RMNs and Programmatic Advertising
May 29 | Place Exchange & WovenMedia
Captivate and Place Exchange Launch Advanced Programmatic Guaranteed Solution
April 24 | Place Exchange & Captivate
Pecan Pie Productions Selects Place Exchange to Launch Digital Programmatic Advertising in Movie Theatres
April 8 | Place Exchange & Pecan Pie Productions
Place Exchange Partners with DeepIntent to Bring Digital Out-of-Home Offering to Healthcare Advertisers
March 28 | Place Exchange & DeepIntent
Reveal Mobile Partners with Place Exchange to Provide Programmatic Out of Home Campaign Measurement
February 27 | Place Exchange & Reveal Mobile
Place Exchange: Programmatic OOH on the Rise, Driven by Video & New Digital Screens
February 12 | OAAA
Blis Partners with Place Exchange to Bring Expanded Digital Out-of-Home Inventory to its Platform
February 7 | Place Exchange & Blis
PRN Partners With Place Exchange to Expand Programmatic Advertising for Leading In-Store Retail Media Networks
January 16 | Place Exchange & PRN
CEN Media Partners with Place Exchange to Power Programmatic Buying Opportunities – and Measurement of its Digital Network Using PerView
January 8 | Place Exchange & CEN Media
2023
Propietarios de medios: Controle su destino DOOH con transparencia
December 18 | Place Exchange
Proprietários de mídia: Controle seu destino de DOOH com transparência
December 18 | Place Exchange
Displayce Announces Partnership with Place Exchange to Expand DOOH Inventory and Reach New Markets
November 20 | Place Exchange & Displayce
Place Exchange Partners with Clear Channel to Expand its Programmatic Offering in Europe
October 23 | Place Exchange & Clear Channel Europe
‘Every business is now an ad network’ — how programmatic, AI tech are redefining DOOH advertising
October 20 | Digital Signage Today
Moving Walls Partners with Place Exchange to Enable Global DOOH Inventory Access for Advertisers
September 21 | Place Exchange & Moving Walls
BackLite Media Partners with Place Exchange to Enhance Programmatic OOH Buying Opportunities for Global Advertisers
September 19 | Place Exchange & BackLite Media
Wovenmedia Partners with Place Exchange to Facilitate Programmatic Ads for In-Store Retail Media Networks
September 12 | Place Exchange & Wovenmedia
Place Exchange Expands Partnership with OUTFRONT Media to Canada
August 1 | Place Exchange & OUTFRONT CA
Beeyond Media Teams Up with Place Exchange to Expand DOOH Advertising Inventory
July 18 | Place Exchange & Beeyond Media
Screenverse Delivers Best-In-Class Measurement to its Partners and Buyers, with PerView
July 13 | Place Exchange & Screenverse
Basis Technologies and Place Exchange Integrate to Power Digital-Out-of-Home Advertising Growth
July 11 | Place Exchange & Basis Technologies
DoohClick strengthens programmatic offering via integration with Place Exchange
May 23 | Place Exchange
NAI Summit 2023 – Digital Advertising, Privacy & Regulation: A Panoramic View
May 18 | NAI 2023 Summit
CETV Now! Integrates with Place Exchange Platform, Programmatically Enabling TV Campaigns in Thousands of Entertainment, Retail and Health Locations
May 16 | Place Exchange
DOOH Could Remain A Small Slice Of The Ad Market If It Doesn’t Prioritize Performance
April 12 | AdExchanger
StackAdapt Strengthens DOOH Capabilities Through New Partnership with Place Exchange
April 4 | MarTech Series
Place Exchange H2 2022 Programmatic OOH Trends Report Highlights Continued Category Growth
March 23 | OAAA
National Retail Solutions Powers Measurement of its Out of Home Network with Place Exchange’s PerView Solution
March 15 | Place Exchange
2022
Updated OpenRTB Standards Are Simplifying Programmatic Digital Out Of Home
December 7 | AdExchanger
Place Exchange Transforms Out of Home Mobility Advertising With Geospatial Ad Units
November 29 | Place Exchange
When Sustainability Meets Commerce: Driving Real-World Sales with DOOH
October 18 | NYC Advertising Week
Vistar Media and Place Exchange Enable Mediation for Digital Out-of-Home
October 10 | Place Exchange & Vistar Media
What Accounts for Performance Marketers’ Reluctant Embrace of Out-of-Home Advertising?
October 5 | Adweek
Ari Buchalter on why programmatic OOH is growing and how measurement is changing.
October 3 | Billboard Insider
Place Exchange Programmatic OOH Trends Show Higher Spending Patterns For Most Sectors
July 28 | MediaPost
Place Exchange amplía el alcance programático de OOH en Latinoamérica
July 21 | Place Exchange
Place Exchange Expands Programmatic OOH Reach in Latin America
July 21 | Place Exchange
Place Exchange Launches Advanced Publisher Tools to Help Publishers Drive Monetization
July 14 | Place Exchange
Swiftmile Expands Their DOOH Reach With Place Exchange
May 18 | Place Exchange & Swiftmile
Place Exchange Partners with Rockbot to Expand Programmatic Video Out of Home
May 12 | Place Exchange & Rockbot
National CineMedia Launches Programmatic Offering in Partnership with Place Exchange
May 10 | Place Exchange & NCM
Place Exchange connects to Executive Channel Network (ECN) to fuel programmatic growth in Europe
April 28 | Place Exchange & ECN
Place Exchange and Cooler Screens Power Programmatic Access to the Largest Network of In-store Retail Media in the US
April 19 | Place Exchange & Cooler Screens
Talon Outdoor Partners With Place Exchange, Extending Programmatic Platform, Atlas, to the US Market
April 6 | Place Exchange & Talon Outdoor
Place Exchange Announces Integration with Viant’s Adelphic DSP
March 15 | Place Exchange
Place Exchange Expands International Offerings with Clear Channel Outdoor Latin America
March 10 | Place Exchange
DPAA Presents – Research & Tech event with Place Exchange CEO Ari Buchalter
February 2 | DPAA | Research & Tech
Super Bowl TV Ads $6.5 Million —How Much Exposure Could Be Generated With $6.5 Million In OOH?
January 18 | OOH Today
2021
Place Exchange Releases PerView™ Product Offering Dynamic Measurement of Reach & Frequency Across Out of Home Media
December 10 | Place Exchange
Place Exchange Integrates With Edison Interactive For Reach Across 33,000 Connected Golf Cart Screens
December 9 | Place Exchange
Place Exchange, Edison Interactive Integrate To Reach 33,000 Connected Golf Cart Screens
December 9 | MediaPost
Quotient and Place Exchange Offer First-Time Programmatic Access to InStore Audio Network in Over 16,000 Stores
November 11 | Place Exchange
Attention, Shoppers: Audio Inventory In Groceries And Drugstores Is Now Addressable
November 11 | AdExchanger
A Fireside Chat with The Trade Desk on Programmatic OOH
October 12 | DPAA Video Everywhere Summit
Place Exchange Granted Fifth Patent on Programmatic Out of Home Technology
August 24 | Place Exchange
Programmatic Out-of-Home is Booming. And It’s Driving Results for Major Brands.
August 19 | The Current, The Trade Desk
Volta Charging and Place Exchange Announce Strategic Partnership
August 10 | Place Exchange
Octopus Interactive Announces Partnership with Place Exchange
July 28 | Place Exchange
Place Exchange Closes $20 Million in Venture Funding to Power the Growth of Programmatic Out of Home Advertising
July 21 | Place Exchange
Advertisers are Ready to Embrace the Great Outdoors…With More Flexibility and Precision
June 3 | The Current, The Trade Desk
Road Runner Media Partners with Place Exchange to Activate Programmatic Buying of Its Mobile Digital Out Of Home Network
April 7 | Place Exchange
Verizon Media Expands Programmatic DOOH Inventory with Place Exchange Partnership
March 24 | Verizon Media
Curb Taxi Media Partners with Place Exchange to Expand Programmatic Advertising for Digital Taxi Tops in NYC
January 22 | Place Exchange
2020
Place Exchange Named to AdExchanger Programmatic Power Players List
December 10 | Place Exchange
Captivate and Place Exchange Partner, Opening Up New Programmatic Channels for Digital Out-of-Home Advertising
December 9 | Place Exchange
Ad Tech Leaders Unite to Establish New Programmatic DOOH Standards
December 8 | Place Exchange
Amobee Announces Substantial Enhancements to its Global Digital-Out-of-Home Offering, Purpose-Built to Bridge the Gap Between Offline and Online Advertising
December 2 | Business Wire
A World Without Cookies: What Does This Mean for DOOH?
October 15 | DPAA Video Everywhere Summit
Place Exchange Introduces “Place Exchange Clear” to Ensure Quality Around Digital Out of Home Media
September 22 | Place Exchange
Place Exchange Expands Programmatic Video Solution for Out-of-Home
August 18 | Place Exchange
Digital Out-of-Home Advertising is Having a Coming Out Party, Will Candidates Turn Up?
July 31 | Campaigns & Elections
Clear Channel Outdoor Integrates its Digital Displays with Place Exchange Offering Programmatic Buyers Brand Safety, Attribution & Transparency
July 21 | Place Exchange
2019
Dave Etherington: “Privacy in the public space should be held to a higher standard.”
November 13 | Billboard Insider
Broadsign Partners With Place Exchange to Seamlessly Extend Digital Campaigns to DOOH
August 6 | Place Exchange
From Theory to Practice: Getting programmatic DOOH into Mainstream Buying
April 24 | IAB 2019 DOOH Town Hall: Audience Data and Market Attribution Research
MediaMath finds a way to make programmatic OOH attributable in the same way as other digital channels
January 10 | The Drum
2018
Amobee Announces Partnership with Place Exchange to Activate Programmatic Buying for Out-of-Home Media
December 17 | Business Wire
Place Exchange Becomes First Programmatic Out-of-Home Exchange to Join Network Advertising Initiative (NAI) and Trustworthy Accountability Group (TAG)
November 27 | Digital Signage Connection
The State Of Programmatic Out Of Home (or The Problem With “Impression Multipliers”)
May 22 | MarTech Advisor