The Place Exchange Programmatic OOH Trends report provides a snapshot of select US programmatic OOH spending patterns within the Place Exchange platform, analyzing delivery across billions of programmatic OOH impressions. These results compare data from H2 2023 with data from H1 2023. Download the report here to view programmatic OOH spending patterns across advertiser verticals, shifts in spend distribution by asset and venue categories, creative format trends by video and display, and more.